build your brand and accelerate your sales funnel
Mainstay delivers B2B marketing assets and campaigns to build your brand and help accelerate your sales funnel
why mainstay?
Mainstay provides a broad range of B2B marketing services, including content marketing, creative services, demand gen campaigns, and value-based marketing tools that help you to:
- Accelerate pipeline with marketing tools that articulate your solution’s business impact
- Increase the impact of your sales teams and partner teams with impactful go-to-market assets
- Fill your sales funnel with qualified leads from effective multi-channel demand gen campaigns
- Reach higher into organization with value messaging that engages decision makers
marketing services
Need marketing leadership to help create high-efficiency marketing programs
that deliver maximum ROI? Mainstay can help.
GTM assets and content marketing
We create content go-to-market sales enablement assets that help articulate your point of view and proof of value:
- Customer Success Stories / Case studies / White papers
- Social media strategy, planning, and content
- Competitive research
- Customer video testimonials
- Thought Leadership blogs and articles
- Advertising campaigns
- GTM Sales collateral
creative agency services
Award-winning creative solutions that help position your business / brand as a leader in the marketplace.
- Interactive Ebooks
- Professional Video Services
- Advertising campaigns
- Go to Market Sales Assets
- Trade show booth graphics & interactive experiences
- Logos, iconography, and Graphic creation
- Websites and landing pages
demand generation campaigns
We develop strategy and execute integrated multi-channel digital marketing campaigns:
- Campaign strategy
- Persona development
- Targeted value-based messaging
- Multichannel approach – email, ads, search, social
- Email drip campaigns
- Paid search and paid social
- Measure success against KPIs
ROI / TCO Calculators
Mainstay’s Advisor Value Platform allows you to quickly launch interactive tools that convert prospects into high-value leads, including:
- Lead generation tools that enable a prospect to see the value of your offering.
- Lead qualifying tools that collect key prospect data to shape future communications and segmentation.
- Deliver rich and dynamic executive ready reports that empower prospects to share your solution’s business impact within their organization.
differentiators
experience
- Decades of experience in developing and executing B2B marketing strategy and plans for global enterprise technology and mid-market organizations.
- Deep background in marketing and content development for technology vendors such as Cisco, Oracle, AWS, Salesforce, IBM, among others.
- World-class creative solutions and marketing assets built to deliver the right message that will resonate with your buyers.
business value-based methodology
- Demonstrated process for identifying the value levers and quantifying the business impact of your offering.
- Our “Develop once — use many times” approach enables you to cost effectively incorporate your offering’s proof of value into a broad set of marketing assets and collateral.
speed
- Proven methodologies enable our team to quickly develop and deliver compelling content.
holistic approach
- End-to-end capabilities for content development, research, and ROI/TCO calculator creation.
